Launching An Infographic Link Building Campaign
To establish and implement a systematic process for finding guestographic opportunities, facilitating outreach to site owners or editors, and securing valuable backlinks through infographic content.
Consistent acquisition of high-quality backlinks to your site, leveraging the unique appeal of infographics, thereby enhancing your SEO performance and online visibility.
Prerequisites or Requirements
- Keyword Research Skills: Familiarity with performing keyword research is necessary. If you need guidance, refer to SOP 011 (web version) for instructions.
- Keyword Strategy: Ideally, you should have a keyword strategy in place.
Why This Service?
- Diversified Link Building: Infographics offer a creative way to earn backlinks, complementing traditional article-based link building.
- Enhanced Engagement: Infographics are highly shareable and engaging, often leading to more backlink opportunities.
- SEO Boost: Quality backlinks from guestographics can significantly improve your site’s ranking for competitive queries.
- Targeted Outreach: Personalized outreach increases the likelihood of successful guest post placements.
- Content Value: Infographics add value to the hosting site, making the proposal more attractive to site owners/editors.
When to Use This Service
- Ongoing SEO Efforts: Regularly, as part of your comprehensive link-building strategy.
- Content Marketing Campaigns: When launching new marketing or SEO campaigns that require creative content.
- Competitive SEO Landscape: In highly competitive niches where innovative link-building tactics are necessary.
Process for Guestographic Opportunities
Market and Keyword Research:
- Conduct research to identify relevant topics and keywords for your infographics.
- Design engaging and informative infographics tailored to your keyword strategy and audience interests.
Prospecting for Opportunities:
- Identify potential websites and blogs for guestographic placements, focusing on relevance and domain authority.
- Develop and execute a personalized outreach campaign, pitching your infographics to selected site owners/editors.
Negotiation and Placement:
- Negotiate the terms of the guestographic placement, ensuring mutual benefits.
- Secure backlinks within the guestographic or accompanying content.
Monitoring and Follow-Up:
- Monitor the performance of your guestographics and conduct follow-ups to maximize link-building benefits.
Reporting and Analysis:
- Provide regular reports on the outreach campaign’s success and the impact of the acquired backlinks.
- Continuously refine the strategy based on feedback and performance metrics.